[Pre-Order 2-3 Weeks] FE 400mm F2.8 GM OSS

Model: SEL400F28GM
429,990 THB
1

1. Prices indicated refer to Suggested Retail Price which includes VAT and may change from time to time without prior notice.

Point: 21500
2

2. Points indicated is based on purchase amount and may change from time to time without prior notice.

  • Online Shopping FAQ

    Questions about your Account

    Q. What is a Sony Store account?

    A. Your Sony Store account qualifies you for membership with the My Sony program, and upon purchasing THB 5,000 in a month, you will also automatically qualify for the Sony Store Members program. Your account is what you use to sign in to Sony online services such as buying products online, lodging a product support request, receiving emails, participating in competitions or events and providing feedback about your products or these services. It makes your experiences with Sony more personal and relevant to you.

     

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    Q. What can I save in my Account?

    A. Currently you can save your favourite details such as delivery addresses and wishlist to make your online purchase easier. If you do not mind filling in further details of your advanced profile settings, we would be better able to deliver a customized experience to you based on your needs & wants.

     

    Q. Can I save my delivery addresses?

    A. Yes! You can save your preferred delivery addresses in your account section. Prefer a gift to be delivered to your home address? Or, headphones delivered straight to your workplace? It's easy! Simply keep these details saved to your account to help you speed through the checkout process.

     

    Q. Can I save my contact details?

    A. Yes! Your own account section will keep all your details in one place, so you can find them at your fingertips. Should you need to edit any details, click on “Edit Profile” to update your details.

     

    Q. Is my information secure?

    A. Absolutely, best practices have been used to make sure your information is secure at all times. Kindly refer to our privacy policy for more details.

    Questions about your Orders

    Q. How do I know if my purchase has been confirmed?

    A. Upon confirmation of your order, you will receive a confirmation email with the order number. Should you not receive this email confirmation, please contact us for more assistance.

     

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    A. Absolutely! Simply log in to your account and check out your existing orders under the “My Orders” section. Orders that have been shipped out will have a tracking number available.

     

    Q. How do I track my order?

    A. When your order has been shipped out, you will receive an email with your tracking number and order number, so keep an eye on your inbox. You may also get a call from our delivery team. Should there be any questions, please contact us and provide us with your tracking and order numbers.

     

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    Questions about Payment

    Q. What payment methods are accepted?

    A. To bring you the best online shopping experience, we offer multiple payment methods:

    • Credit Card
    • Debit Card
    • 0% Installment Payment Plan (applicable for SCB Bank, Krungsri Bank, KTC and Bangkok Bank currently)
    • iBanking
    • Bank Transfer

    Q. Will I receive communication of my payment status?

    A. An email notification on whether your payment was successful will be sent to you once your order has been confirmed and verified.

     

    Q. Will my credit card details be stored in My Account?

    A. As we give absolute priority to the security of your personal and financial information, we do not request for you to store your credit card details nor do we store them.

     

    Q. Which credit cards are accepted for payment?

    A. Sony Store, Online accepts all major credit cards supported by VISA and MasterCard.

    Questions about Returns & Refunds

    Q. Can I change/return my purchased product?

    A. Should you not be satisfied with the purchased product or you've received your order wrongly, please check out the returns process below:

    • All products must be purchased from Sony Store Online (Thailand). Receipt / tax invoice with the trackable order number is required.
    • Returns and/or exchanges are only available for products that are deemed to be damaged in transit (ie: before you received it). In case of defective or out of order goods, goods return must be done within 7 days of receiving. After 7 days, goods return will not be accepted.
    • Products must be returned in the original packaging, and should include any free gifts, warranties, manuals, and other accessories that came together with your item.
    • Shipping and handling fees cannot be refunded unless a replacement item is shipped out due to being damaged in transit, or faulty when opened.
    • In case of refund, it will be based on value of the product at the date of sale only (per the price on the receipt).

    REMARKS: The company reserves the right to refuse any goods return or refund if the case does not meet the above requirements.

     

    Q. How soon can Sony process my return request?

    A. You will receive a response from Sony within 3 working days.

     

    Q. How do I get a refund?

    A. If deemed faulty or damaged before you received your order, Sony will happily replace your purchase with a new item. No additional shipping charges will be added to your order and we’ll help arrange for the replacement to be shipped back to us.

    If you would prefer us to refund you, please contact us within 7 days after you've received the product to provide us the details for refund according to Sony's terms and conditions.

    For items where an incorrect colour, style or model has been delivered, as long as the item is in its original packaging, Sony will provide an exchange. No exchange will be issued until the item has been returned and inspected, according to Sony’s return policy.

     

    Q. What if I change my mind?

    Please choose carefully as refunds and returns are not provided for change of mind.

     

    Q. Will my redeemed points be refunded if I cancel my order?

    A. The redeemed points of your purchase will be fully refunded to your member account when the products and services are cancelled. Terms and conditions apply.

      

    Questions about Delivery

    Q. How much does delivery cost?

    A. For any purchase from Sony Store Online (Thailand) of 2,000 baht and above, delivery fee is FREE regardless of the size of the item, be it TV or an audio device.

     

    Q. Can I get my delivery left at my doorstep or hidden somewhere at the door?

    A. To ensure that you get the parcel safely and to avoid any damages to your parcel while it is left unattended, we require a signature when our friendly delivery team comes to your house.

     

    Q. Do you ship overseas?

    A. Shipping is only available to customers within Thailand only.

     

    Q. What is the expected delivery time?

    A. We are usually able to dispatch your items within 3 working days, if items are in-stock and fully paid. Orders received on Saturday and Sunday may take longer as it will only be processed on the next working day.

    During sale/promotion period, we may experience a huge influx of orders which may mean a delay. Please allow us to dispatch your items usually within 5 working days.

    REMARKS: Should payment not be cleared, there may be a delay on delivery of your order.

     

    Q. What notifications will I get about delivery?

    A. Tracking and order numbers will be provided to the email address registered in your account.

     

    Q. What should I do if I have not received my item?

    A. Please contact us and provide us with your tracking and order number.

     

    Q. I ordered multiple items, but I only received partially. Where are my other items?

    A. Please contact us and provide us with your tracking and order number.

     

    Q. Can I prearrange the date I want to receive my delivery?

    A. We apologize that we are unable to accommodate specific delivery time requests at the moment. If you are not available at the time of your delivery attempt, our delivery team will try to re-deliver to you at another time. However, in the case of more than 2 unsuccessful delivery attempts, shipping fee will be charged for the next attempt.

     

    Q. Do you deliver during weekends and holidays?

    A. Our delivery team may attempt deliveries during the weekend, and on some holidays. However, if you are not available at the given address on the weekend, please contact the delivery staff who would have contacted you before the parcel is delivered.

     

    Q. I have already ordered but need my order now, can Sony speed up the delivery?

    A. Unfortunately, we are unable to expedite the delivery of orders. However, we will in our best effort deliver your parcel within the indicated delivery time. 

     

    Q. Can Sony deliver the items to my office?

    A. Yes, we will deliver your order to the address you provided during checkout, regardless whether it is your home address or office address, as long as it is within Thailand.

     

    Q. What if I am not at home when the package arrives?

    A. If you’re unavailable to receive your package when it arrives, the delivery team will attempt to re-deliver it to you on the next working day. Please note that it is currently not possible to request for a specific delivery day and/or timing (even for re-deliveries).

     

    Q. My goods were damaged while being delivered, what do I do?

    A. We understand the disappointment in opening a new product only to see it broken. Please refuse to accept the product from the delivery staff immediately once you notice that the product packaging has some defects and please contact us right away.

    Questions about your Wishlist

    Q. What is my Wishlist?

    A. Your wishlist allows you to save and share your favourite Sony products to view and purchase later.

     

    Q. How do I view or use my Wishlist?

    A. In your account section, you will be able to save your favourite Sony products by clicking on the “heart-shaped” icon. This feature will make it easy to shop and come back to your favourites later.

    Questions about Products

    Q. How do I get my product repaired?

    A. You may return goods we have delivered to you for repair by contacting our service team here. We understand that sometimes large items (TVs & stereos) cannot be shipped easily so our service team will happily arrange an inspection.

    Sony will assess and repair products within a reasonable time. This time frame will be communicated via the service team but may vary due to part availability or fault diagnosis. Where possible, all fees (labour, freight, assessment) will be communicated for purchases not covered by manufacturer’s warranty. Where a fault is not found, there may be a service fee involved.

     

    Q. What happens to my data on a product that is repaired?

    A. Please ensure, where possible, all data is backed up on recordable media (flash drives, computer hard drives, camera memory cards, mobile phone contacts. Depending on repair requirements, some data may be lost. Sony is not liable for any data not backed up.

     

    Q. Are these products locally sourced, or parallel imported?

    A. All products sold through Sony Thai Co., Ltd. are authentic and sold directly from the manufacturer and are not parallel imports.

    Questions about Coupon Codes

    Q. Can I use multiple coupon codes on the same order?

    A. You are only able to key in one coupon code per order.

     

    Q. How long is the coupon code valid for?

    A. It varies. The expiration date of the coupon code will usually be indicated and communicated clearly.

     

    Q. Can I use a coupon code for my existing order?

    A. We are unable to apply coupon codes for existing orders. Coupon codes must be entered when you are at Payment step during checkout.

     

    Q. Can I redeem my Sony Store loyalty points together with the coupon code in the same order?

    A. Yes, you can redeem the Sony Store loyalty points together with the use of a coupon code for the same order. Before the checkout process, you will be asked to key in the number of loyalty points to redeem. Then during checkout, you will be asked to key in the coupon code.

     

    Q. Why do I get a message saying my coupon code is invalid?

    A. Each coupon code has its own terms and conditions. Please make sure your coupon code is still valid and meet the terms and conditions.

     

    Q. What happens if my coupon code has expired?

    A. Once the coupon code has expired, it is no longer valid.

    Other commonly-asked Questions

    Q. How do I close my account?

    A. By choosing to close your account you will terminate your account, membership, exclusive offers and will stop receiving communications with offers, product updates, news, information and member only event invitations.

    To terminate your account, log in to your current account and follow the prompts.

     

    Q. How do I unsubscribe?

    A. You can unsubscribe from all communications from Sony Thai Co., Ltd. (emails, SMS, direct mail etc.) by changing your subscription preferences here. You will stop receiving communications with offers, product updates, news, information and member only event invitations. Your order details, product registrations and account details will still be available to you.

  • Highlight

    Premium G Master series large-aperture super telephoto lens

    Newly developed XD Linear Motor for extremely fast, precise, quiet AF

    Three fluorite lenses for outstanding resolution

    Sony Nano AR Coating to eliminate flare and ghosting

    Full-time DMF and other features support professional shooting needs

    Minimum Focus Distance

    2.7 m (8.86 ft)

    Maximum Magnification ratio (x)

    0.16

    Filter Diameter (mm)

    40.5 (slot-in)

    Weight

    2895 g (102.2 oz.)

  • Specifications

    Lens Specifications

    Mount

    Sony E-mount

    Format

    35mm full frame

    Focal-Length (mm)

    400

    Focal Length (35mm) (APS-C)

    600

    Lens Groups / Elements

    17-23 *Including one filter

    Angle of View (35mm)

    6°10'

    Angle of View (APS-C)

    4°10'

    Maximum aperture (F)

    2.8

    Minimum Aperture (F)

    22

    Aperture Blades

    11

    Circular Aperture

    Yes

    Minimum Focus Distance

    2.7 m (8.86 ft)

    Maximum Magnification ratio (x)

    0.16

    Filter Diameter (mm)

    40.5 (slot-in)

    Image stabilization (SteadyShot)

    Optical SteadyShot™

    Teleconverter compatibility (x1.4)

    SEL14TC

    Teleconverter compatibility (x2.0)

    SEL20TC

    Hood Type

    Round shape

    Size & Weight

    Dimensions (Diameter x Length)

    158.1 x 359 mm (6-1/4 x 14-1/4 in.)

    Weight

    2895 g (102.2 oz.)

  • Features
    Innovative G Master F2.8 super telephoto

    Innovative G Master F2.8 super telephoto

    Sony’s most advanced lens technologies have been unsparingly applied in this large-aperture super telephoto lens, achieving extraordinary speed, outstanding G Master resolution and bokeh, plus professional control and reliability. Moreover, the SEL400F28GM is the remarkably lightweight super telephoto lens, providing unparalleled handheld shooting freedom.

    Newly developed XD (extreme dynamic) Linear Motor achieves extremely fast, precise, quiet AF

    Newly developed XD (extreme dynamic) Linear Motor achieves extremely fast, precise, quiet AF

    The XD Linear Motors used in the SEL400F28GM have been newly developed to deliver higher thrust and efficiency than conventional types in order to make the most of the rapidly evolving speed performance of current and future camera bodies. Linear motor design and component layout have been thoroughly revised to achieve significantly higher thrust. Two of these new motors are used in the SEL400F28GM, achieving up to a 5x improvement in moving-subject tracking performance. This means that the full speed performance of advanced camera bodies can be applied to capturing perfect images of the most dynamic sports or wildlife subjects. The XD motors are further supported by new algorithms developed specifically for them, notably improving the motors’ response to control signals and minimizing lag and instability that can occur when driving a large aperture focus lens group for quiet, low-vibration operation. 

    Extraordinary G Master resolution

    Extraordinary G Master resolution

    All lenses bearing the G Master brand are designed to extremely high standards, ensuring that outstanding contrast at high spatial frequencies is maintained right out to the image edges. The optical design includes three fluorite elements that help to minimize axial chromatic aberration that can be a problem in large-aperture lenses, as well as lateral chromatic aberration that can reduce resolution towards the image periphery. Colour bleeding is effectively suppressed, allowing clear reproduction of the finest subject details.

    Natural, beautiful G Master bokeh

    Natural, beautiful G Master bokeh

    In addition to careful control of spherical aberration at the design stage, each lens is individually tested and adjusted during manufacture to achieve the highest possible bokeh quality. An 11-blade circular aperture mechanism further contributes to smooth circular bokeh. The SEL400F28GM allows the narrow depth of field achievable with a 400mm F2.8 lens to be utilized to create images with deep, lush, defocused backgrounds.

    Learn more

    1.4x and 2.0x tele-converter support, with high imaging and AF performance

    1.4x and 2.0x tele-converter support, with high imaging and AF performance

    Optional high-performance 1.4x and 2.0x tele-converters are supported, providing up to 800mm focal length (1200mm equivalent on APS-C bodies) with an F5.6 maximum aperture. Outstanding imaging performance and fast, precise AF operation are maintained when either of these excellent tele-converters are used, ensuring that the lens’s superior G Master image quality is not compromised.

    Excellent flare resistance for high clarity and contrast

    Excellent flare resistance for high clarity and contrast

    Sony’s original Nano AR Coating is applied to interior lens surfaces to effectively suppress reflections that can lead to flare and ghosting, significantly enhancing image clarity and contrast. (1. Nano AR coating / 2. Glass / 3. Transmitted light)

    Learn more

    Remarkably lightweight at just 2,895 grams (102.2 ounces)

    Remarkably lightweight at just 2,895 grams (102.2 ounces)

    An innovative optical design that includes three fluorite elements and reduces the number of elements deployed at the front of the lens barrel is behind the remarkably light weight of this fine lens. Another weight-reducing factor is the use of durable magnesium alloy components in the barrel. The SEL400F28GM weighs just 2,895 grams (102.2 ounces), providing portability and handheld maneuverability that active photographers will appreciate. Repeated field tests and evaluation by professional photographers has led to a design that is not front-heavy, reducing moment of inertia that resists rotation by up to approx. 50% compared to the SAL500F40G. Quicker, more precise panning is assured whether shooting handheld or on a monopod. 

    Dust and moisture resistance maintains reliability in harsh environments

    Dust and moisture resistance maintains reliability in harsh environments

    Dust and moisture resistant design provides the reliability needed for outdoor use in harsh conditions.

    Learn more

    Liberal use of magnesium alloy

    Liberal use of magnesium alloy

    A durable magnesium alloy is used not only for the lens barrel exterior and tripod mount, but also for interior barrel components as well. This provides the tough durability that demanding professional application require, while minimizing overall weight.

    Fluorine front-element coating

    Fluorine front-element coating

    The front lens element features a fluorine coating that helps to prevent dirt and fingerprints from sticking, while making it easier to wipe dirt and fingerprints away if they do become attached to the lens surface.

    Learn more

    Strong, lightweight carbon fiber lens hood

    Strong, lightweight carbon fiber lens hood

    The supplied lens hood is made of strong, lightweight carbon fiber, with interior flocking for optimum light control.

    Increased mount strength and reliability

    Increased mount strength and reliability

    The number of mount attachment screws has been increased to ensure maximum rigidity and durability that will easily withstand professional use.

    Dedicated trunk type hard case supplied

    Dedicated trunk type hard case supplied

    A dedicated trunk style hard case is supplied to protect the lens from shock and vibration during transport.

    Full-time DMF

    Full-time DMF

    When the FULL TIME DMF switch is ON, manual focus is immediately engaged by simply rotating the focus ring, even while shooting in the AF-C mode. If AF causes focus to shift to a different subject while shooting, the focus ring can be used to quickly bring focus back to the desired subject. In situations where the user wants to fine tune focus manually after initial AF, the body’s shutter button half-press focus function can be turned off and AF assigned to a different button, making it easy to use the focus ring for final focus after initial AF has been achieved. The ability to instantly switch to manual focus can also be useful when it is necessary to focus beyond a set focus range limit.

    Built-in optical image stabilization with new Mode 3

    Built-in optical image stabilization with new Mode 3

    Optical image stabilization is built in, making it easier to capture sharp images when shooting handheld. In addition to the Mode 2 setting that is provided for panning shots, the SEL400F28GM features a new Mode 3 setting with an advanced algorithm that ensures easier framing when following moving subjects. Mode 3 provides optimum stabilization for tracking and shooting dynamic, unpredictable sports action. 5-axis image stabilization becomes available when the SEL400F28GM is used with an α body that features in-body image stabilization.

    Learn more

    Linear Response MF

    Linear Response MF

    The focus ring features Linear Response MF for fine, responsive manual focus control. Focus changes linearly in response to focus ring rotation, giving you the control immediacy needed for fast, accurate manual focusing.

    Learn more

    Customizable focus hold buttons in four locations

    Customizable focus hold buttons in four locations

    Focus hold buttons are provided in four locations on the lens barrel for easy access in any shooting situation. The focus hold buttons can be customized via a camera body menu, allowing them to be assigned a function selected by the user: Eye AF, for example.

    Learn more

    Function ring provided for the first time

    Function ring provided for the first time

    The SEL400F28GM includes a new function ring with switch selectable PRESET (preset focus) and FUNCTION settings. Functions such as Power Focus can be assigned to the FUNCTION mode via a camera body menu. 

    Power Focus

    When the function ring select switch is set to FUNCTION and the function ring is rotated, focus shifts smoothly at a speed determined by the amount of function ring rotation. This allows smooth focus shift for movies.

    Preset Focus

    The SET button is initially used to memorize the desired focus point. If the mode switch is then set to the PRESET position, moving the function ring in either direction will immediately set focus to the memorized point. This can be a huge advantage for sports and other rapidly changing situations, allowing focus to be preset in advance and instantly recalled to ensure that the decisive moment is properly captured. This function is available whether shooting with AF or MF, and can focus outside a set focus limit range.

    APS-C/Full Frame Select

    When the function ring select switch is set to FUNCTION, the function ring can be rotated to switch between APS-C and full-frame angles of view. 

    Drop-in filter slot

    Drop-in filter slot

    The SEL400F28GM includes a filter slot that accepts ø 40.5mm ND and other filter types, as well as the optional VF-DCPL1 drop-in circular polarizer. The VF-DCPL1 circular polarizer can be rotated to achieve the desired polarization while installed in the lens.

    Versatile high-durability tripod mount

    Versatile high-durability tripod mount

    The tripod collar ring employs bearings to ensure smooth rotation as well as high reliability. The tripod collar ring also features 90-degree click stops and a switch that engages or disengages the click stops as required. With the click stops engaged it is easy to shift quickly between horizontal and vertical camera orientations. The click stops can be disengaged when smooth, low-resistance operation is desired.

    Focus range limiter

    Focus range limiter

    The focus range limit switch allows a limited focus range to be selected when the fastest possible focusing is required. Three settings are provided: FULL, 7m-2.7m, and ∞-7m.

    Learn more

  • Support
  • Online Shopping FAQ
    • Online Shopping FAQ

      Questions about your Account

      Q. What is a Sony Store account?

      A. Your Sony Store account qualifies you for membership with the My Sony program, and upon purchasing THB 5,000 in a month, you will also automatically qualify for the Sony Store Members program. Your account is what you use to sign in to Sony online services such as buying products online, lodging a product support request, receiving emails, participating in competitions or events and providing feedback about your products or these services. It makes your experiences with Sony more personal and relevant to you.

       

      Q. How do I sign up for an account?

      A. It is a free and easy process. Simply visit our registration page, key in your particulars and click on “Sign Up” to register. Please ensure that we give absolute priority to the security of your personal and financial information. For more details, please refer to our Privacy Policy.

       

      Q. How do I log into my account?

      A. Please visit our sign in page, key in your registered email address and password, and you are logged in. Forgot your password? No worries, click the forgot password option and follow the prompts.

       

      Q. How can I change my registered email address?

      A. Please log in to your existing account and click on “Edit Profile” to update your details.

       

      Q. How do I reset my password?

      A. Forgot your password? No worries, simply visit our login page, click the forgot password option and follow the prompts to reset your password. You may also log in to your existing account and click on “Edit Profile” to reset your password.

       

      Q. What are some tips about passwords, privacy and safety?

      A. Here is some information about passwords and privacy.

      To keep your account safe, we recommend a series of password strengthening measures. Your password will need to be:

      • 8 to 20 characters long
      • One lower case letter
      • One upper case letter
      • One number
      • One special character
      • No spaces

      Tips for your personal safety:

      • Don’t use personal information or common words as a password
      • Keep your passwords secure

      Q. What can I save in my Account?

      A. Currently you can save your favourite details such as delivery addresses and wishlist to make your online purchase easier. If you do not mind filling in further details of your advanced profile settings, we would be better able to deliver a customized experience to you based on your needs & wants.

       

      Q. Can I save my delivery addresses?

      A. Yes! You can save your preferred delivery addresses in your account section. Prefer a gift to be delivered to your home address? Or, headphones delivered straight to your workplace? It's easy! Simply keep these details saved to your account to help you speed through the checkout process.

       

      Q. Can I save my contact details?

      A. Yes! Your own account section will keep all your details in one place, so you can find them at your fingertips. Should you need to edit any details, click on “Edit Profile” to update your details.

       

      Q. Is my information secure?

      A. Absolutely, best practices have been used to make sure your information is secure at all times. Kindly refer to our privacy policy for more details.

      Questions about your Orders

      Q. How do I know if my purchase has been confirmed?

      A. Upon confirmation of your order, you will receive a confirmation email with the order number. Should you not receive this email confirmation, please contact us for more assistance.

       

      Q. Can I see the status of my order in My Account?

      A. Absolutely! Simply log in to your account and check out your existing orders under the “My Orders” section. Orders that have been shipped out will have a tracking number available.

       

      Q. How do I track my order?

      A. When your order has been shipped out, you will receive an email with your tracking number and order number, so keep an eye on your inbox. You may also get a call from our delivery team. Should there be any questions, please contact us and provide us with your tracking and order numbers.

       

      Q. How do I add items to my cart?

      A. Simply find the product that you wish to purchase and use the "Add to Cart" button. Items that are sold out may not be able to be purchased and will display a "Sold Out" badge. You can also proceed to your cart and update the quantities, or remove items, from your order.

      Questions about Payment

      Q. What payment methods are accepted?

      A. To bring you the best online shopping experience, we offer multiple payment methods:

      • Credit Card
      • Debit Card
      • 0% Installment Payment Plan (applicable for SCB Bank, Krungsri Bank, KTC and Bangkok Bank currently)
      • iBanking
      • Bank Transfer

      Q. Will I receive communication of my payment status?

      A. An email notification on whether your payment was successful will be sent to you once your order has been confirmed and verified.

       

      Q. Will my credit card details be stored in My Account?

      A. As we give absolute priority to the security of your personal and financial information, we do not request for you to store your credit card details nor do we store them.

       

      Q. Which credit cards are accepted for payment?

      A. Sony Store, Online accepts all major credit cards supported by VISA and MasterCard.

      Questions about Returns & Refunds

      Q. Can I change/return my purchased product?

      A. Should you not be satisfied with the purchased product or you've received your order wrongly, please check out the returns process below:

      • All products must be purchased from Sony Store Online (Thailand). Receipt / tax invoice with the trackable order number is required.
      • Returns and/or exchanges are only available for products that are deemed to be damaged in transit (ie: before you received it). In case of defective or out of order goods, goods return must be done within 7 days of receiving. After 7 days, goods return will not be accepted.
      • Products must be returned in the original packaging, and should include any free gifts, warranties, manuals, and other accessories that came together with your item.
      • Shipping and handling fees cannot be refunded unless a replacement item is shipped out due to being damaged in transit, or faulty when opened.
      • In case of refund, it will be based on value of the product at the date of sale only (per the price on the receipt).

      REMARKS: The company reserves the right to refuse any goods return or refund if the case does not meet the above requirements.

       

      Q. How soon can Sony process my return request?

      A. You will receive a response from Sony within 3 working days.

       

      Q. How do I get a refund?

      A. If deemed faulty or damaged before you received your order, Sony will happily replace your purchase with a new item. No additional shipping charges will be added to your order and we’ll help arrange for the replacement to be shipped back to us.

      If you would prefer us to refund you, please contact us within 7 days after you've received the product to provide us the details for refund according to Sony's terms and conditions.

      For items where an incorrect colour, style or model has been delivered, as long as the item is in its original packaging, Sony will provide an exchange. No exchange will be issued until the item has been returned and inspected, according to Sony’s return policy.

       

      Q. What if I change my mind?

      Please choose carefully as refunds and returns are not provided for change of mind.

       

      Q. Will my redeemed points be refunded if I cancel my order?

      A. The redeemed points of your purchase will be fully refunded to your member account when the products and services are cancelled. Terms and conditions apply.

        

      Questions about Delivery

      Q. How much does delivery cost?

      A. For any purchase from Sony Store Online (Thailand) of 2,000 baht and above, delivery fee is FREE regardless of the size of the item, be it TV or an audio device.

       

      Q. Can I get my delivery left at my doorstep or hidden somewhere at the door?

      A. To ensure that you get the parcel safely and to avoid any damages to your parcel while it is left unattended, we require a signature when our friendly delivery team comes to your house.

       

      Q. Do you ship overseas?

      A. Shipping is only available to customers within Thailand only.

       

      Q. What is the expected delivery time?

      A. We are usually able to dispatch your items within 3 working days, if items are in-stock and fully paid. Orders received on Saturday and Sunday may take longer as it will only be processed on the next working day.

      During sale/promotion period, we may experience a huge influx of orders which may mean a delay. Please allow us to dispatch your items usually within 5 working days.

      REMARKS: Should payment not be cleared, there may be a delay on delivery of your order.

       

      Q. What notifications will I get about delivery?

      A. Tracking and order numbers will be provided to the email address registered in your account.

       

      Q. What should I do if I have not received my item?

      A. Please contact us and provide us with your tracking and order number.

       

      Q. I ordered multiple items, but I only received partially. Where are my other items?

      A. Please contact us and provide us with your tracking and order number.

       

      Q. Can I prearrange the date I want to receive my delivery?

      A. We apologize that we are unable to accommodate specific delivery time requests at the moment. If you are not available at the time of your delivery attempt, our delivery team will try to re-deliver to you at another time. However, in the case of more than 2 unsuccessful delivery attempts, shipping fee will be charged for the next attempt.

       

      Q. Do you deliver during weekends and holidays?

      A. Our delivery team may attempt deliveries during the weekend, and on some holidays. However, if you are not available at the given address on the weekend, please contact the delivery staff who would have contacted you before the parcel is delivered.

       

      Q. I have already ordered but need my order now, can Sony speed up the delivery?

      A. Unfortunately, we are unable to expedite the delivery of orders. However, we will in our best effort deliver your parcel within the indicated delivery time. 

       

      Q. Can Sony deliver the items to my office?

      A. Yes, we will deliver your order to the address you provided during checkout, regardless whether it is your home address or office address, as long as it is within Thailand.

       

      Q. What if I am not at home when the package arrives?

      A. If you’re unavailable to receive your package when it arrives, the delivery team will attempt to re-deliver it to you on the next working day. Please note that it is currently not possible to request for a specific delivery day and/or timing (even for re-deliveries).

       

      Q. My goods were damaged while being delivered, what do I do?

      A. We understand the disappointment in opening a new product only to see it broken. Please refuse to accept the product from the delivery staff immediately once you notice that the product packaging has some defects and please contact us right away.

      Questions about your Wishlist

      Q. What is my Wishlist?

      A. Your wishlist allows you to save and share your favourite Sony products to view and purchase later.

       

      Q. How do I view or use my Wishlist?

      A. In your account section, you will be able to save your favourite Sony products by clicking on the “heart-shaped” icon. This feature will make it easy to shop and come back to your favourites later.

      Questions about Products

      Q. How do I get my product repaired?

      A. You may return goods we have delivered to you for repair by contacting our service team here. We understand that sometimes large items (TVs & stereos) cannot be shipped easily so our service team will happily arrange an inspection.

      Sony will assess and repair products within a reasonable time. This time frame will be communicated via the service team but may vary due to part availability or fault diagnosis. Where possible, all fees (labour, freight, assessment) will be communicated for purchases not covered by manufacturer’s warranty. Where a fault is not found, there may be a service fee involved.

       

      Q. What happens to my data on a product that is repaired?

      A. Please ensure, where possible, all data is backed up on recordable media (flash drives, computer hard drives, camera memory cards, mobile phone contacts. Depending on repair requirements, some data may be lost. Sony is not liable for any data not backed up.

       

      Q. Are these products locally sourced, or parallel imported?

      A. All products sold through Sony Thai Co., Ltd. are authentic and sold directly from the manufacturer and are not parallel imports.

      Questions about Coupon Codes

      Q. Can I use multiple coupon codes on the same order?

      A. You are only able to key in one coupon code per order.

       

      Q. How long is the coupon code valid for?

      A. It varies. The expiration date of the coupon code will usually be indicated and communicated clearly.

       

      Q. Can I use a coupon code for my existing order?

      A. We are unable to apply coupon codes for existing orders. Coupon codes must be entered when you are at Payment step during checkout.

       

      Q. Can I redeem my Sony Store loyalty points together with the coupon code in the same order?

      A. Yes, you can redeem the Sony Store loyalty points together with the use of a coupon code for the same order. Before the checkout process, you will be asked to key in the number of loyalty points to redeem. Then during checkout, you will be asked to key in the coupon code.

       

      Q. Why do I get a message saying my coupon code is invalid?

      A. Each coupon code has its own terms and conditions. Please make sure your coupon code is still valid and meet the terms and conditions.

       

      Q. What happens if my coupon code has expired?

      A. Once the coupon code has expired, it is no longer valid.

      Other commonly-asked Questions

      Q. How do I close my account?

      A. By choosing to close your account you will terminate your account, membership, exclusive offers and will stop receiving communications with offers, product updates, news, information and member only event invitations.

      To terminate your account, log in to your current account and follow the prompts.

       

      Q. How do I unsubscribe?

      A. You can unsubscribe from all communications from Sony Thai Co., Ltd. (emails, SMS, direct mail etc.) by changing your subscription preferences here. You will stop receiving communications with offers, product updates, news, information and member only event invitations. Your order details, product registrations and account details will still be available to you.

  • Highlight
    • Highlight

      Premium G Master series large-aperture super telephoto lens

      Newly developed XD Linear Motor for extremely fast, precise, quiet AF

      Three fluorite lenses for outstanding resolution

      Sony Nano AR Coating to eliminate flare and ghosting

      Full-time DMF and other features support professional shooting needs

      Minimum Focus Distance

      2.7 m (8.86 ft)

      Maximum Magnification ratio (x)

      0.16

      Filter Diameter (mm)

      40.5 (slot-in)

      Weight

      2895 g (102.2 oz.)

  • Specifications
    • Specifications

      Lens Specifications

      Mount

      Sony E-mount

      Format

      35mm full frame

      Focal-Length (mm)

      400

      Focal Length (35mm) (APS-C)

      600

      Lens Groups / Elements

      17-23 *Including one filter

      Angle of View (35mm)

      6°10'

      Angle of View (APS-C)

      4°10'

      Maximum aperture (F)

      2.8

      Minimum Aperture (F)

      22

      Aperture Blades

      11

      Circular Aperture

      Yes

      Minimum Focus Distance

      2.7 m (8.86 ft)

      Maximum Magnification ratio (x)

      0.16

      Filter Diameter (mm)

      40.5 (slot-in)

      Image stabilization (SteadyShot)

      Optical SteadyShot™

      Teleconverter compatibility (x1.4)

      SEL14TC

      Teleconverter compatibility (x2.0)

      SEL20TC

      Hood Type

      Round shape

      Size & Weight

      Dimensions (Diameter x Length)

      158.1 x 359 mm (6-1/4 x 14-1/4 in.)

      Weight

      2895 g (102.2 oz.)

  • Reviews
    • Reviews
  • Features
    • Features
      Innovative G Master F2.8 super telephoto

      Innovative G Master F2.8 super telephoto

      Sony’s most advanced lens technologies have been unsparingly applied in this large-aperture super telephoto lens, achieving extraordinary speed, outstanding G Master resolution and bokeh, plus professional control and reliability. Moreover, the SEL400F28GM is the remarkably lightweight super telephoto lens, providing unparalleled handheld shooting freedom.

      Newly developed XD (extreme dynamic) Linear Motor achieves extremely fast, precise, quiet AF

      Newly developed XD (extreme dynamic) Linear Motor achieves extremely fast, precise, quiet AF

      The XD Linear Motors used in the SEL400F28GM have been newly developed to deliver higher thrust and efficiency than conventional types in order to make the most of the rapidly evolving speed performance of current and future camera bodies. Linear motor design and component layout have been thoroughly revised to achieve significantly higher thrust. Two of these new motors are used in the SEL400F28GM, achieving up to a 5x improvement in moving-subject tracking performance. This means that the full speed performance of advanced camera bodies can be applied to capturing perfect images of the most dynamic sports or wildlife subjects. The XD motors are further supported by new algorithms developed specifically for them, notably improving the motors’ response to control signals and minimizing lag and instability that can occur when driving a large aperture focus lens group for quiet, low-vibration operation. 

      Extraordinary G Master resolution

      Extraordinary G Master resolution

      All lenses bearing the G Master brand are designed to extremely high standards, ensuring that outstanding contrast at high spatial frequencies is maintained right out to the image edges. The optical design includes three fluorite elements that help to minimize axial chromatic aberration that can be a problem in large-aperture lenses, as well as lateral chromatic aberration that can reduce resolution towards the image periphery. Colour bleeding is effectively suppressed, allowing clear reproduction of the finest subject details.

      Natural, beautiful G Master bokeh

      Natural, beautiful G Master bokeh

      In addition to careful control of spherical aberration at the design stage, each lens is individually tested and adjusted during manufacture to achieve the highest possible bokeh quality. An 11-blade circular aperture mechanism further contributes to smooth circular bokeh. The SEL400F28GM allows the narrow depth of field achievable with a 400mm F2.8 lens to be utilized to create images with deep, lush, defocused backgrounds.

      Learn more

      1.4x and 2.0x tele-converter support, with high imaging and AF performance

      1.4x and 2.0x tele-converter support, with high imaging and AF performance

      Optional high-performance 1.4x and 2.0x tele-converters are supported, providing up to 800mm focal length (1200mm equivalent on APS-C bodies) with an F5.6 maximum aperture. Outstanding imaging performance and fast, precise AF operation are maintained when either of these excellent tele-converters are used, ensuring that the lens’s superior G Master image quality is not compromised.

      Excellent flare resistance for high clarity and contrast

      Excellent flare resistance for high clarity and contrast

      Sony’s original Nano AR Coating is applied to interior lens surfaces to effectively suppress reflections that can lead to flare and ghosting, significantly enhancing image clarity and contrast. (1. Nano AR coating / 2. Glass / 3. Transmitted light)

      Learn more

      Remarkably lightweight at just 2,895 grams (102.2 ounces)

      Remarkably lightweight at just 2,895 grams (102.2 ounces)

      An innovative optical design that includes three fluorite elements and reduces the number of elements deployed at the front of the lens barrel is behind the remarkably light weight of this fine lens. Another weight-reducing factor is the use of durable magnesium alloy components in the barrel. The SEL400F28GM weighs just 2,895 grams (102.2 ounces), providing portability and handheld maneuverability that active photographers will appreciate. Repeated field tests and evaluation by professional photographers has led to a design that is not front-heavy, reducing moment of inertia that resists rotation by up to approx. 50% compared to the SAL500F40G. Quicker, more precise panning is assured whether shooting handheld or on a monopod. 

      Dust and moisture resistance maintains reliability in harsh environments

      Dust and moisture resistance maintains reliability in harsh environments

      Dust and moisture resistant design provides the reliability needed for outdoor use in harsh conditions.

      Learn more

      Liberal use of magnesium alloy

      Liberal use of magnesium alloy

      A durable magnesium alloy is used not only for the lens barrel exterior and tripod mount, but also for interior barrel components as well. This provides the tough durability that demanding professional application require, while minimizing overall weight.

      Fluorine front-element coating

      Fluorine front-element coating

      The front lens element features a fluorine coating that helps to prevent dirt and fingerprints from sticking, while making it easier to wipe dirt and fingerprints away if they do become attached to the lens surface.

      Learn more

      Strong, lightweight carbon fiber lens hood

      Strong, lightweight carbon fiber lens hood

      The supplied lens hood is made of strong, lightweight carbon fiber, with interior flocking for optimum light control.

      Increased mount strength and reliability

      Increased mount strength and reliability

      The number of mount attachment screws has been increased to ensure maximum rigidity and durability that will easily withstand professional use.

      Dedicated trunk type hard case supplied

      Dedicated trunk type hard case supplied

      A dedicated trunk style hard case is supplied to protect the lens from shock and vibration during transport.

      Full-time DMF

      Full-time DMF

      When the FULL TIME DMF switch is ON, manual focus is immediately engaged by simply rotating the focus ring, even while shooting in the AF-C mode. If AF causes focus to shift to a different subject while shooting, the focus ring can be used to quickly bring focus back to the desired subject. In situations where the user wants to fine tune focus manually after initial AF, the body’s shutter button half-press focus function can be turned off and AF assigned to a different button, making it easy to use the focus ring for final focus after initial AF has been achieved. The ability to instantly switch to manual focus can also be useful when it is necessary to focus beyond a set focus range limit.

      Built-in optical image stabilization with new Mode 3

      Built-in optical image stabilization with new Mode 3

      Optical image stabilization is built in, making it easier to capture sharp images when shooting handheld. In addition to the Mode 2 setting that is provided for panning shots, the SEL400F28GM features a new Mode 3 setting with an advanced algorithm that ensures easier framing when following moving subjects. Mode 3 provides optimum stabilization for tracking and shooting dynamic, unpredictable sports action. 5-axis image stabilization becomes available when the SEL400F28GM is used with an α body that features in-body image stabilization.

      Learn more

      Linear Response MF

      Linear Response MF

      The focus ring features Linear Response MF for fine, responsive manual focus control. Focus changes linearly in response to focus ring rotation, giving you the control immediacy needed for fast, accurate manual focusing.

      Learn more

      Customizable focus hold buttons in four locations

      Customizable focus hold buttons in four locations

      Focus hold buttons are provided in four locations on the lens barrel for easy access in any shooting situation. The focus hold buttons can be customized via a camera body menu, allowing them to be assigned a function selected by the user: Eye AF, for example.

      Learn more

      Function ring provided for the first time

      Function ring provided for the first time

      The SEL400F28GM includes a new function ring with switch selectable PRESET (preset focus) and FUNCTION settings. Functions such as Power Focus can be assigned to the FUNCTION mode via a camera body menu. 

      Power Focus

      When the function ring select switch is set to FUNCTION and the function ring is rotated, focus shifts smoothly at a speed determined by the amount of function ring rotation. This allows smooth focus shift for movies.

      Preset Focus

      The SET button is initially used to memorize the desired focus point. If the mode switch is then set to the PRESET position, moving the function ring in either direction will immediately set focus to the memorized point. This can be a huge advantage for sports and other rapidly changing situations, allowing focus to be preset in advance and instantly recalled to ensure that the decisive moment is properly captured. This function is available whether shooting with AF or MF, and can focus outside a set focus limit range.

      APS-C/Full Frame Select

      When the function ring select switch is set to FUNCTION, the function ring can be rotated to switch between APS-C and full-frame angles of view. 

      Drop-in filter slot

      Drop-in filter slot

      The SEL400F28GM includes a filter slot that accepts ø 40.5mm ND and other filter types, as well as the optional VF-DCPL1 drop-in circular polarizer. The VF-DCPL1 circular polarizer can be rotated to achieve the desired polarization while installed in the lens.

      Versatile high-durability tripod mount

      Versatile high-durability tripod mount

      The tripod collar ring employs bearings to ensure smooth rotation as well as high reliability. The tripod collar ring also features 90-degree click stops and a switch that engages or disengages the click stops as required. With the click stops engaged it is easy to shift quickly between horizontal and vertical camera orientations. The click stops can be disengaged when smooth, low-resistance operation is desired.

      Focus range limiter

      Focus range limiter

      The focus range limit switch allows a limited focus range to be selected when the fastest possible focusing is required. Three settings are provided: FULL, 7m-2.7m, and ∞-7m.

      Learn more

  • Support

[Pre-Order 2-3 Weeks] FE 400mm F2.8 GM OSS

429,990 THB